EUIPO reported on 7 July that it received 104,263 EU trade mark applications between January and June 2026, up 8.4% year on year, while EU design applications totalled 61,951, down about 1%. Combined filings reached 166,214, the Office’s highest first-half total on record. The increase was driven by trade marks rather than designs, but the design figure remains strong enough to show that demand for unitary EU protection is holding up.
The more practical change came with the design framework fully applicable from 1 July. EUIPO now accepts dynamic 3D representations in OBJ and STL formats and animated representations in MP4. One dynamic or animated file may be filed per design, with a 20 MB limit for the individual file and for the total attachments relating to each design, while the complete application may reach 1 GB; up to ten static JPEG views are also permitted. Multiple applications may contain up to 50 designs and additional designs are charged at a flat rate. This removes the old dependence on a small set of static views, but richer files do not automatically create broader protection. Applicants should test model integrity, representation consistency, H.264 encoding and the absence of an audio track before filing, because a technically sophisticated presentation can still produce an avoidable procedural defect.
